Plans for a huge digital advertising screen in Hereford have been submitted to Herefordshire Council.

If approved, the plans would see the advertising screen installed on land at The Richmond Club on Edgar Street in Hereford. A previous application for a similar sized advertising board next to Hereford FC’s stadium was rejected.

Alight Media Ltd have submitted the plans to Herefordshire Council for the proposed installation of 1 x 48 sheet freestanding digital advertising display unit, measuring 6.4m wide x 3.4m high, and comprising pressed metal frame with sealed LED screen.