The Air Ambulance has been called to a collision on a busy route near Hereford this afternoon.
Your Herefordshire understands that the collision involves a car and a motorbike on the A438 at Bridge Sollars, between Hereford and Brecon.
The road is closed in both directions.
West Mercia Police, West Midlands Ambulance Service, Hereford & Worcester Fire and Rescue Service and the Air Ambulance have been called to the incident.
Motorists are advised to use an alternative route.
More soon.