Emergency services are responding to a serious collision on a busy route near Hereford this morning.

The collision has occurred on the A438 (Hereford to Brecon Road) near the Breinton junction.

An update from The AA said:

Road blocked due to crash on A438 both ways between the A480 (Hereford Garden Centre) and Stretton Sugwas turn-off.

West Mercia Police and West Midlands Ambulance Service are both in attendance at the incident.

Motorists are advised to use an alternative route.

More soon.