The proposed project will establish a transformational world-class contemporary facility in the heart of Hereford with the capacity to accommodate our globally and nationally significant heritage assets such as the Magna Carta, Herefordshire Hoard and collections of antiquities dating back to the Ice Age, in addition to hosting national and international exhibitions.
The redevelopment will embrace the latest technologies such as Virtual Reality to tell the story of Herefordshire and the wider Welsh Marches region.
The new museum will aim to attract progressive funding for heritage, culture and the arts to facilitate educational and cultural activity in the city and county, to strengthen community cohesion and engagement and to support the development of job opportunities in Hereford’s cultural sector.
Hereford’s visitor economy has significantly underperformed for decades, at great opportunity cost to the city and the existing museum is an asset with huge unrealised potential. Development of the city’s heritage offer is a core element of our levelling strategy and this project will create ripple-out benefits across the city centre and enhance physical connectivity between the high street and the River Wye.
This project will support Hereford’s creative sector and underperforming visitor economy, delivering the Towns Fund Intervention Framework objective of improved arts, cultural and heritage offer that is more visible and easier for residents/visitors to access.